About

I’ve been visiting theme parks for decades, starting with a trip to Universal Studios in the early 90s that completely changed how I saw themed entertainment.

What stuck with me wasn’t just the rides—it was the experience as a whole. The artistry, the storytelling, the performances – I was in awe. That perspective has stayed with me ever since.

Over time, that interest evolved into a deeper curiosity about how parks are built and why certain experiences stand out. Not just what’s new—but what it means.

Today, I focus primarily on Universal and its growing role in shaping the industry, while drawing on experience across a wide range of parks.

This site is where I share those observations, ideas, and opinions—focusing on what makes great theme park experiences work.